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MarketingMuses

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February 6, 2018  |  By MarketingMuses

The Surprising Relationship Between Stress and Creativity

Thomas Edison grossed 1,093 patents over the course of his career. He was also reportedly fired from his first two jobs for not being productive. Huh? Popular opinion might say that’s because creativity needs both stimulation and room to breathe. These workplaces were likely either uninteresting or too stressful, preventing Edison from flapping his inventive […]

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February 6, 2018  |  By MarketingMuses

Tyson Foods invests in Tovala’s new oven and meal kit business via @TechCrunch

 Tovala, the startup that’s designed a new steam-based oven and accompanying meal kit subscription service, has inked an investment and partnership agreement with the food prep giant Tyson Foods. Through Tyson Ventures, the company’s investment arm, Tovala will get an undisclosed amount of new financing as the two companies pursue collaborations on Tyson-branded Tovala meals.… Read More

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February 6, 2018  |  By MarketingMuses

Battery Ventures ups the ante, raising $1.25 billion across two new funds via @TechCrunch

 Battery Ventures is a 35-year-old, global investment firm that tends to keep its nose down. Its bench of 10 general partners have mostly been operating quietly in the business for many years if not decades, yet none are household names. Partly, that owes to the fact that Battery prefers to promote from within — often after many years of service. General Partner Neeraj Agrawal, who… Read More

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February 6, 2018  |  By MarketingMuses

At last an end to geoblocking in Europe? Nope, not by a long chalk… via @TechCrunch

 Hold your horses. Geoblocks for stuff like Netflix and Spotify are still not being vanquished in this round of EU Digital Single Market regulation chess…  Read More

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February 6, 2018  |  By MarketingMuses

Apple is sending some developers ad spend and install details for other people’s apps via @TechCrunch

 An issue at Apple appears to be resulting in app developers getting emails of ad spend and install summaries for apps belonging to other developers. The issue — which appears specific right now to developers using Search Ads Basic, pay-per-install ads that appear as promoted apps when people search on the App Store  — was raised on Twitter by a number of those affected,… Read More

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February 6, 2018  |  By MarketingMuses

Could Mindfulness Help You Control Your Anger?

I still remember the time I hit one of my close friends. It happened many years ago. We were exiting a chemistry class together, and he was teasing me…mercilessly. I repeatedly asked him to stop, but he wouldn’t. Rather than shrugging it off, though, I hit him hard on the arm. Both of us were […]

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February 6, 2018  |  By MarketingMuses

Apple continues to dominate the tablet market as sales decline once again via @TechCrunch

 Bitcoin and crypto aren’t the only things on the decline, sales of tablet devices once again dropped in 2017, according to new data. Figures from analyst firm IDC show that overall tablet shipments fell by 6.5 percent to 163.5 million units last year. That’s down from 174.9 million in 2016, when the annual decrease was in double digits. Despite demanding falling overall, Apple… Read More

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February 6, 2018  |  By MarketingMuses

The unbeatable advantage of Apple and Amazon via @TechCrunch

 There are a handful of companies that have an unbeatable advantage — the fiduciary moat. In finance world, when you hire an advisor who is a fiduciary — he’s legally bound to put your financial interests ahead of his. There are many paths to business success and financial models that go with it. You can make money directly from the end user or you can find an… Read More

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February 6, 2018  |  By MarketingMuses

Watch SpaceX launch its Falcon Heavy rocket for the first time here via @TechCrunch

 SpaceX is test launching its Falcon Heavy rocket, the first ever launch of the new heavy-lift orbital rocket. The Heavy’s thrust is generated by its 27 Merlin engines, which is three times the number of engines you’d find in the current Falcon 9 rocket. That amounts to over 5 million pounds of thrust, and a total cargo capacity of around 119,000 pounds. That gives it more than… Read More

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February 5, 2018  |  By MarketingMuses

Seattle says Facebook broke one of its campaign advertising laws via @TechCrunch

 Seattle’s election commission says Facebook broke a city law that requires it to disclose who paid for campaign ads. Reuters reports that the Seattle Ethics and Elections Commission’s executive director, Wayne Barnett, said Facebook must reveal advertising spending information for last year’s city elections or potentially face fines of up to $5,000 per ad purchase. Read More

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February 5, 2018  |  By MarketingMuses

Feedback for Salespeople Should Focus on Behaviors

Busy sales managers tend to deliver a curt message to their reps: “Get better and sell more.” This feedback may work for some salespeople, but not for most. Instead of asking your reps “What’s closing this month, and how can we make those deals happen faster?,” talk with them about the indicators that have historically […]

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February 5, 2018  |  By MarketingMuses

Badi bags $10M to build out its room rentals platform in Europe via @TechCrunch

 Barcelona-based Badi launched a marketplace for urban room rentals in September 2015 with the goal of making it easier to find flatmates. The startup has now closed a $10M Series A investment, led by Spark Capital, with the aim of ramping up its presence across Europe. Read More

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February 5, 2018  |  By MarketingMuses

Express Writers January 2018 Report (Infographic): 1.8 Million Words Written, 3 Reasons We Hit Our Busiest Month, & Policy Reminder

When December of 2017 came to a close, I wrote my goals for the upcoming New Year down on my whiteboard. One in particular was a big, bold goal for Express Writers, which I’ve been running for six years now (seven if you count my first year as a freelancer). I’d never physically wrote this […]

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February 5, 2018  |  By MarketingMuses

Where do we go now? via @TechCrunch

 The crypto crash is reverberating through the Internet while the “rest” of the economy – namely the stock market – enters free fall. Commentary on the very human and thus flawed stock market is still well within the realm of pundits and guys who press funny buttons on TV, whither crypto? First, the die hards are chiming in noting that they are retaining their… Read More

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February 5, 2018  |  By MarketingMuses

Get smart about smart glasses: here are 15 companies building futuristic AR eyewear via @TechCrunch

 Today, Intel showed off a pretty awesome-looking pair of smart glasses that look better than pretty much anything we’ve seen to date. It’s unclear what the development future will be for the glasses as the company is reportedly exploring a partial sale of the division and it has already shut down work on its “merged reality” headset program. While there are a lot of… Read More

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February 5, 2018  |  By MarketingMuses

Weekend Hashtag Project: #WHPillusion Weekend Hashtag Project… via #Instagram Blog

Weekend Hashtag Project: #WHPillusion Weekend Hashtag Project is a series featuring designated themes and hashtags. For a chance to be featured, follow @instagram and look for a post every week announcing the latest project. The goal of #WHPillusion was to take photos and videos that create optical illusions. Each week, we feature some of our favorite submissions from the project, but be sure to check out the rest here.

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February 5, 2018  |  By MarketingMuses

Twitter’s director of AR/VR leaves the company via @TechCrunch

 The head of Twitter’s AR/VR team announced today via a tweet that he is leaving the social media site after 18 months. Alessandro Sabatelli joined Twitter in June of 2016 after leaving a virtual reality startup he led which created music-focused VR experiences. Sabatelli had previously worked as a designer at Apple. We’ve reached out to Sabatelli for more details on what… Read More

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February 5, 2018  |  By MarketingMuses

Behind the scenes of SpaceX’s Falcon Heavy launch day prep via @TechCrunch

 SpaceX is launching its Falcon Heavy rocket tomorrow, and if it’s successful, it’ll be twice as powerful in terms of cargo capacity as its next closest active rival. That will help give SpaceX an edge in the growing private space race, and open up new opportunities in terms of potential clients, as well as set the stage for traveling to Mars. The launch itself is happening on… Read More

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February 5, 2018  |  By MarketingMuses

Africa Roundup: Partech Ventures launches $70M fund, TPG Growth acquires TRACE, Rensource raises $3.5M via @TechCrunch

 Last month we characterized 2017 as the year Sub-Saharan Africa’s startup scene found its stride. 2018 looks to be the year of numerous VC investments. Read More

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February 5, 2018  |  By MarketingMuses

Upcoming Webinars – February

It’s February, time to munch your way through several pounds of chocolate, go ice skating, and… go back to school? You read that right marketers – this month’s webinars are kicking off a series: The B2B Marketer’s Study Hall, where we’ll take you through the basics of getting started with marketing automation, to finding more […]

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February 5, 2018  |  By MarketingMuses

This company will tell you which vitamins and supplements to take based on your DNA via @TechCrunch

 Nutrigene believes your genes may hold the secret to what you might be missing in your diet. The company will send you tailor-made liquid vitamin supplements based on a lifestyle quiz and your DNA. You fill out an assessment on the startup’s website, choose a recommended package such as essentials, improve performance or optimize gut health and Nutrigene will send you liquid… Read More

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February 5, 2018  |  By MarketingMuses

SpaceX could launch another Falcon Heavy in a few months (if the first one doesn’t blow up the launch pad) via @TechCrunch

 Tomorrow is a huge day for SpaceX: It’s the first-ever flight of the company’s massive, reusable rocket, Falcon Heavy. (It’s also the day, if all goes as planned, that Elon Musk’s Tesla Roadster will go to space.) But will it go as planned? This one is just a test flight, so no one — even Musk himself — is truly certain how it’ll go. Read More

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February 5, 2018  |  By MarketingMuses

Watch Ehang’s passenger drone take flight via @TechCrunch

 Like many who attended CES 2016, we were taken with the Ehang 184. If nothing else, the passenger drone was a nice break from all of the smartphones and giant TVs. That said, the big quadcopter amounted to little more than a giant paper weight and some goofy composite videos. Earlier today, however, the company showed off some pretty impressive video of the drone carrying actual humans. In… Read More

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February 5, 2018  |  By MarketingMuses

Author Nick Montfort tells us how to define the future via @TechCrunch

 Nick Montfort is a professor in MIT’s Comparative Media Studies/Writing and the author of a new book, “The Future.” His book explores “future makers” – people who create the future with their work. It’s a fascinating read and he’s a fascinating thinker in the space. Our conversation on Technotopia started with the Norman Bel Geddes, designer of… Read More

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February 5, 2018  |  By MarketingMuses

Why I decided to install Messenger Kids via @TechCrunch

 I’ve been struggling with whether or not to download Facebook’s new app aimed at children, Messenger Kids, onto my daughter’s iPad. This weekend, I took the plunge. I sat with her as she typed her first message and sent a selfie. I watched as she discovered GIFs. I wasn’t sure I had done the right thing. No one wants to surrender their kids to online social networks,… Read More

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February 5, 2018  |  By MarketingMuses

Mixpanel analytics accidentally slurped up passwords via @TechCrunch

 The passwords of some people using sites monitored by popular analytics provider Mixpanel were mistakenly pulled into its software. Until TechCrunch’s inquiry, Mixpanel had made no public announcement about the embarassing error beyond quietly emailing clients about the problem. Yet some need to update to a fixed Mixpanel SDK to prevent an ongoing privacy breach. It’s unclear… Read More

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February 5, 2018  |  By MarketingMuses

VISA and Mastercard make it harder to buy Bitcoin and other cryptocurrencies via @TechCrunch

 Sometime in the last week Bitcoin investors started noticing additional fees on their bank statements. It turns out that VISA and Mastercard both decided (how convenient!) to reclassify the way Bitcoin and other cryptocurrency purchases are processed on their networks. Incidents like this pose several challenges for the cryptocurrency industry short-term, but also show just how scared the… Read More

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February 5, 2018  |  By MarketingMuses

Strava appears to have disabled a key tracking feature over privacy concerns via @TechCrunch

 This will come as no surprise to those who’ve been following the news of the past couple of weeks, but it appears that Strava’s disabled at least one top feature as it works to get to the bottom of recent privacy concerns over its mapping features. The app’s Segments feature looks to be at least temporarily offline, as first noted by The Verge by way of Reddit. We reached out… Read More

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February 5, 2018  |  By MarketingMuses

These are the arguments that define the Uber Waymo lawsuit via @TechCrunch

 In a crowded courtroom in San Francisco, the trial that could determine the fate of Uber’s autonomous driving program is finally underway. For the past year, lawyers for Waymo (the self-driving car unit spun out from Alphabet in December 2016) and ride-hailing juggernaut Uber have been sparring in court over evidence and witnesses and proceedings. At the center of the lawsuit is an… Read More

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February 5, 2018  |  By MarketingMuses

Snapchat slips in features like fonts and do not disturb amidst redesign via @TechCrunch

 Snap is waking up to the “Time Well Spent” movement Facebook is already addressing. Snapchat is offering a way to mute specific people without formally blocking them. Meanwhile, the sweeping redesign that’s slowly rolling out comes with ways to jazz up your Snaps with colorful text styles. Read More

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February 5, 2018  |  By MarketingMuses

Watch how SpaceX’s first Falcon Heavy launch should go via @TechCrunch

 SpaceX is launching its Falcon Heavy rocket for the first time on Tuesday, and preparations are well underway. Now, we also know how the launch would go down in ideal circumstances, thanks to the new animation above detailing the mission’s planned progression. Elon Musk shared the short clip via Twitter, and it’s the first real look we’ve had yet at every step in the process… Read More

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February 5, 2018  |  By MarketingMuses

YouTube Will Start Labeling State-Funded News Content, but There’s a Big Problem

Last Friday, YouTube announced it would be work to further curb the spread of propaganda on its channel — this time, by adding a designated…

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February 5, 2018  |  By MarketingMuses

You Don’t Have to Be a Data Scientist to Fill This Must-Have Analytics Role

Artur Debat/Getty Images It’s no secret that organizations have been increasingly turning to advanced analytics and artificial intelligence (AI) to improve decision making across business processes—from research and design to supply chain and risk management. Along the way, there’s been plenty of literature and executive hand-wringing over hiring and deploying ever-scarce data scientists to make […]

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February 5, 2018  |  By MarketingMuses

Buglife wants to put the power to report mobile software bugs in user’s hands via @TechCrunch

 Every day we encounter bugs in mobile apps. They may lock up or perform in a way we didn’t expect, but what if you could report the bug to developers as it happened with all of the contextual information they need to fix the problem? That’s what Buglife a member of the Winter 2018 Y Combinator class is trying to do. The founders, Dan DeCovnick and Dave Schukin, came up with an… Read More

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February 5, 2018  |  By MarketingMuses

Safe Catch Tuna is a startup on a mission to eradicate the risk of mercury poisoning from your fish via @TechCrunch

 Bay Area startup Safe Catch Tuna has developed a patented technology to detect mercury levels in a variety of fish and pledges that its own brand of tuna products have the lowest levels of any brand. The company is one of those overnight successes more than a decade in the making. Co-founder Sean Wittenberg started the company in 2004 after his own mom was diagnosed with mercury poisoning. Read More

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February 5, 2018  |  By MarketingMuses

Amazon settles tax optimization dispute with French authorities via @TechCrunch

 Amazon has signed an undisclosed deal with the French tax authorities, Amazon told the AFP. From 2006 to 2010, Amazon operated in France using its subsidiary in Luxembourg. This way, the company could pay less taxes. But French authorities think French sales should be taxed in France. That’s why they were asking for $252 million in unpaid taxes (€203 million). Both Amazon and the… Read More

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February 5, 2018  |  By MarketingMuses

Paige.AI nabs $25M, inks IP deal with Sloan Kettering to bring machine learning to cancer pathology via @TechCrunch

 Artificial intelligence has become one of the key weapons in the fight against cancer and the many forms and mutations that it takes, and today a startup is coming out of stealth and announcing funding and a significant data deal as it seeks to build an AI system specifically to help understand one aspect of the treatment cycle: cancer pathology. New York-based Paige.AI — an acronym… Read More

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February 5, 2018  |  By MarketingMuses

Lightmatter aims to reinvent AI-specific chips with photonic computing and $11M in funding via @TechCrunch

 It takes an immense amount of processing power to create and operate the “AI” features we all use so often, from playlist generation to voice recognition. Lightmatter is a startup that is looking to change the way all that computation is done — and not in a small way. The company makes photonic chips that essentially perform calculations at the speed of light, leaving… Read More

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February 5, 2018  |  By MarketingMuses

The Pixel 2’s Visual Core photo processor now works with Instagram, WhatsApp and Snapchat via @TechCrunch

 Visual Core was a strange little surprise from Google when it revealed it back in October. The system company waited three weeks until after the Pixel 2’s announcement to talk up the system-on-a-chip that had been lying in wait inside the handset the whole time. Now, as promised, the technology is coming to third-party apps. Read More

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February 5, 2018  |  By MarketingMuses

Before You Set New Goals, Think About What You’re Going to Stop Doing

Tim Robberts/Getty Images Remember your new year’s resolutions? Are you still doing them? If the answer is “no,” most likely you fell into the trap that stops most individuals from accomplishing their resolutions: not consciously taking old activities out of their schedule to make room for the new. It’s the equivalent of trying to stuff more […]

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February 5, 2018  |  By MarketingMuses

Ban These 5 Words From Your Corporate Values Statement

CSA Images/Getty Images Practically every organization today has a set of core values that ideally function as the “operating instructions” of the company.  The goal of articulating the essential and enduring principles of your organization is to inform, inspire, and instruct the day-to-day behaviors of everyone who works at your company. But this rarely happens, […]

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February 5, 2018  |  By MarketingMuses

When Taking a Lower Paying Gig Pays Off

There are certain pieces of advice that are sacred to the freelance writing community. One is: fiercely protect your rate. That is, you should always…

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February 5, 2018  |  By MarketingMuses

Intel wants smart glasses to be a thing via @TechCrunch

 Over the years, we’ve seen folks try and fail at the smart glasses game. Google Glasses never had a chance, and even the Snap Spectacles heyday has come to an end. But that’s not stopping Intel from getting in on the fun. The glasses are called Vaunt, first seen by the Verge, and they are nearly indistinguishable from regular glasses. Instead of some cumbersome headset with a… Read More

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February 5, 2018  |  By MarketingMuses

Businesses with Apple and Cisco products may now pay less for cybersecurity insurance via @TechCrunch

 Apple and Cisco announced this morning a new deal with insurer Allianz that will allow businesses with their technology products to receive better terms on their cyber insurance coverage, including lower deductibles – or even no deductibles, in some cases. Allianz said it made the decision to offer these better terms after evaluating the technical foundation of Apple and… Read More

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February 5, 2018  |  By MarketingMuses

Why There’s No Such Thing as a Corporate Entrepreneur

PhotoAlto/Jorge Goncalves/Getty Images Can we please agree that there is no such thing as a corporate entrepreneur? The term corporate entrepreneur devalues what real entrepreneurs do, and it creates a haze of hokum around people trying to innovate in large companies that sets them up to fail. There is an ocean of difference between people […]

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February 5, 2018  |  By MarketingMuses

The False Choice Between Automation and Jobs

making_ultimate/Getty Images We live in a world where productivity, a key pillar of long-term economic growth, has crumbled. In the United States, Europe, and other advanced economies, productivity growth has slowed so drastically in the past decade that economists debate whether we have entered a new era of stagnation—and this at a time when we […]

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February 5, 2018  |  By MarketingMuses

SpaceX will try a triple booster landing with Falcon Heavy launch via @TechCrunch

 SpaceX’s historic first Falcon Heavy flight will be immediately followed by a historic first landing attempt, too: The commercial space company headed by Elon Musk confirmed over the weekend that the test launch will also include an attempt to recover the three booster cores used by the rocket to propel it to orbit (via Space.com). The two cores on either side of the rocket will return… Read More

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February 5, 2018  |  By MarketingMuses

Lyft expands tax-saving commuter benefits to all Lyft Line cities via @TechCrunch

 Lyft is hoping to make its Lyft Line commuter route service even more appealing by expanding commuter benefits, which allows riders to use pre-tax dollars via a benefits card from a number of providers to pay for their ride. This can result in savings of up to 35 percent vs. paying for the service the usual way. Lyft Line currently operates in 18 cities across the U.S., and Lyft says that in… Read More

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February 5, 2018  |  By MarketingMuses

The creator of Snoo, the $1200 high tech bassinet just came out with a baby swaddle via @TechCrunch

 “Five second” baby swaddle Sleepea (pronounced “sleepy”) is a sleep sack for your little one promising to be more efficient and effective than the other swaddles on the market. This is the second product to debut from Happiest Baby founder Dr. Harvey Karp, the creator of the Snoo, a $1200 robot bassinet that rocks and vibrates your baby to sleep. The swaddle is more of… Read More

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February 5, 2018  |  By MarketingMuses

Continental taps Nvidia for its full-scale autonomous vehicle platform via @TechCrunch

 Continental is the latest top-tier automotive supplier to work with Nvidia, and the latest to announce its intent to build a full-scale, top-to-bottom autonomous driving system. Continental (which might be most familiar from its tire division, but which supplies a range of automotive parts and systems across the industry) will be using Nvidia’s DRIVE autonomous vehicle platform for… Read More

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February 5, 2018  |  By MarketingMuses

Get your first look at ‘Solo: A Star Wars Story’ in the new trailer via @TechCrunch

 Alden Ehrenreich seems to basically channel Harrison Ford in a couple of scenes in this brand new short teaser trailer for Solo: A Star Wars Story, which is coming out May 25 in the U.S. He nails the grin, and the instant, ‘just a good dude’ grin that Ford brought to bear on Solo in the original trilogy. As for the rest of it, what we seem to have his a heist movie, although that… Read More

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February 5, 2018  |  By MarketingMuses

Lino is launching to be a crypto YouTube with $20 million from China’s most famous seed investor via @TechCrunch

 YouTube on the blockchain is one of the holy grails of the crypto community. The new generation of video artists and their audience seem tailor-made for a blockchain-based distribution and restitution system — one that depends on micro-payments and digitally secured provenance. It’d also be a system that could get creators out from under the yoke of YouTube, Snap, and Facebook… Read More

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February 5, 2018  |  By MarketingMuses

Fair.com closes another round of funding, acquires rental car delivery service Skurt via @TechCrunch

 Just a week after we reported that Fair.com was acquiring the leasing portfolio of Xchange Leasing from Uber, the flexible car-ownership startup is making two more moves. Today, the company confirmed that it has raised another round of funding led by next47, the VC firm backed by Siemens; and it has made another acquisition, of Los Angeles-based Skurt, a service that lets you rent a car, and… Read More

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February 5, 2018  |  By MarketingMuses

Zebra Fuel raises $2.5M to deliver fuel direct to your vehicle via @TechCrunch

 Zebra Fuel, a London-based startup that wants to eliminate the inner city gas station by delivering fuel directly to your vehicle, has raised $2.5 million in seed funding. The round is led by Robin and Saul Klein’s LocalGlobe, with participation from Brent Hoberman’s Firstminute Capital, and Alex Chesterman, the Zoopla founder and one of the U.K.’s most active angel investors. Read More

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February 5, 2018  |  By MarketingMuses

Former Intel president launches new chip company with backing from Carlyle Group via @TechCrunch

 Ampere, a new chip company run by former Intel president Renee James, came of stealth today with a brand-new highly efficient Arm-based server chip targeted at hyperscale data centers. The company’s first chip is a custom core Armv8-A 64-bit server operating at up to 3.3 GHz with 1TB of memory at a power envelope of 125 watts. Although James was not ready to share pricing, she promised… Read More

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February 5, 2018  |  By MarketingMuses

Here's How Featured Snippets Work, According to Google

Friends, I have a confession to make. 

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February 5, 2018  |  By MarketingMuses

Here's How Featured Snippets Work, According to Google

Friends, I have a confession to make.  There are moments when I obsess over Google’s algorithm in the same way that certain movie characters might obsess about their exes. I mean, we all do, right? After all, just look at how much my colleagues and I discussed it right here on the Marketing Blog. Here’s […]

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February 5, 2018  |  By MarketingMuses

The 10 Funniest Parody Twitter Accounts to Follow Right Now

The marketing spoof is one of the best and worst institutions in our industry. Done well, it can result in one hilarious comedy skit after…

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February 5, 2018  |  By MarketingMuses

The 10 Funniest Parody Twitter Accounts to Follow Right Now

The marketing spoof is one of the best and worst institutions in our industry. Done well, it can result in one hilarious comedy skit after another, like SNL’s recent parody of an ad for the smart home assistant, Amazon Echo. Even Apple’s advertising has been parodied so far and wide over the last decade, there […]

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February 5, 2018  |  By MarketingMuses

In “Brotopia,” sex parties are the least of Silicon Valley’s problems via @TechCrunch

 Two years ago, Bloomberg TV journalist Emily Chang set out to write a book about gender discrimination in Silicon Valley. It wasn’t specifically prompted by that now-famous post of former Uber engineer Susan Fowler, wherein Fowler calmly recounted the many ways that Uber’s internal controls were either very messed up or nonexistent. But the national movement that Fowler… Read More

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February 5, 2018  |  By MarketingMuses

How to Be Efficient: 7 Science-Backed Ways to Build Speed as a Habit

My college roommate was the fastest writer I’ve ever met. If he had a 10 page paper due at 9 AM on a Thursday, he…

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February 5, 2018  |  By MarketingMuses

How to Be Efficient: 7 Science-Backed Ways to Build Speed as a Habit

My college roommate was the fastest writer I’ve ever met. If he had a 10 page paper due at 9 AM on a Thursday, he would start writing it at 6 AM … that day. And the craziest part of all was that he always got A’s. I couldn’t never grasp how he could do […]

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February 5, 2018  |  By MarketingMuses

Balderton Capital leads $25M Series A in ‘urban farming’ platform Infarm via @TechCrunch

 Infarm, a startup that has developed vertical farming tech for grocery stores, restaurants and local distribution centres to bring fresh and artisan produce much closer to the consumer, has raised $25 million in Series A funding. Read More

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February 5, 2018  |  By MarketingMuses

Episode 2: Quieting Your Inner Critic

The Science of Happiness Learn research-tested strategies for a happier, more meaningful life, drawing on the science of compassion, gratitude, mindfulness, and awe. Hosted by GGSC Director Dacher Keltner. Co-produced by the GGSC and PRI. All Episodes

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February 5, 2018  |  By MarketingMuses

Episode 1: Three Good Things

The Science of Happiness Learn research-tested strategies for a happier, more meaningful life, drawing on the science of compassion, gratitude, mindfulness, and awe. Hosted by GGSC Director Dacher Keltner. Co-produced by the GGSC and PRI. All Episodes

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February 5, 2018  |  By MarketingMuses

Penta, the German digital-only bank account for startups and SMEs, raises €2.2M seed via @TechCrunch

 Penta, the German ‘challenger’ bank that offers a digital bank account targeting SMEs, has raised €2.2 million in funding. The seed round is led by Inception Venture Capital, a new London-based VC firm with a heavy fintech focus, and will be used for further hiring, product development and to fuel growth. Read More

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February 5, 2018  |  By MarketingMuses

Leshi Internet says it must repay $890 million in debts by the end of 2018 via @TechCrunch

 Leshi Internet, one of China’s largest video-streaming services, disclosed that it must pay back 5.62 billion RMB (about $890 million) by the end of this year. Leshi Internet’s (also known as Le.com) heavy debts stem from a financial crisis at its sister company LeEco, both of which were founded by Jia Yueting. Jia resigned as Leshi Internet’s chief executive officer last year.  Read More

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February 4, 2018  |  By MarketingMuses

Samsung Vice Chairman Jay Lee is out of jail after his bribery sentence is suspended via @TechCrunch

 Samsung vice chairman and the company’s heir apparent Jay Y. Lee has left prison after a South Korean high court suspended his bribery sentence. Lee, whose father is Samsung’s chairman, was previously sentenced to five years after being found guilty of bribery, embezzlement, capital flight and perjury charges. His sentence was reduced to 2.5 years today on appeal, and he was… Read More

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February 4, 2018  |  By MarketingMuses

Elon Musk shows off Falcon Heavy’s Roadster-loving artificial astronaut via @TechCrunch

 Elon Musk is in Florida getting ready for the launch of SpaceX’s Falcon Heavy rocket, the first ever flight of the big new space freight beast. He’s making some final inspections of the cargo, it seems, including a new addition to the cherry red Tesla Roadster that’s going to be on board in the cargo area atop the rocket. Said new addition is a dummy wearing one of… Read More

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February 4, 2018  |  By MarketingMuses

Cloverfield Paradox review: Netflix combines every space scream via @TechCrunch

 Where did Cloverfield’s don’t-call-it-Godzilla come from? This Gravity meets Event Horizon flick mashes up the scariest things outside our planet to provide an answer. New Netflix original film  The Cloverfield Paradox is now available after a surprise announcement during the Super Bowl.  Producer J.J. Abrams back for a third-installment that’s tense and eerie, leaving… Read More

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February 4, 2018  |  By MarketingMuses

Solve a Problem by Thinking About the Worst Possible Solution

If you need to come up with a new idea, stop trying to think of the best one. Instead, imagine the worst idea possible: What would be the wrong way to solve this problem? What do our customers absolutely not want? How could we make all of our stakeholders angry? Try to come up with […]

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February 4, 2018  |  By MarketingMuses

Nike ramps up membership benefits with Apple Music, ClassPass and Headspace unlocks for app users via @TechCrunch

 The top line is that Nike is rolling out some membership related updates to its app for iPhone and Android today. The updates will come in the form of new unlocks with partnerships like ClassPass, Apple and Headspace. There will also be a bunch of new unlocks coming for exclusive shoes and clothing. NikePlus Unlocks, the official name for these cards that appear in the Nike+ app Members… Read More

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February 4, 2018  |  By MarketingMuses

Stripe will establish an engineering hub in Dublin via @TechCrunch

 Stripe will open its first engineering center outside the United States in Dublin, the company told Reuters today. Dublin isn’t a surprising choice. Though the online payment processing provider is based in San Francisco, its founders are Irish and Stripe’s European headquarters are already in the Irish capital, where it has about 100 employees. Reuters says Stripe will hire… Read More

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February 4, 2018  |  By MarketingMuses

Gillmor Gang: Day Zero via @TechCrunch

 The Gillmor Gang — Denis Pombriant, Esteban Kolsky, Keith Teare, Gené Teare, and Steve Gillmor. Recorded Saturday, February 3, 2018. G3: BlameThrower — Halley Suitt Tucker, Francine Hardaway, Elisa Camehort Page, Denise Howell, and Tina Chase Gillmor. Recorded Thursday, 2.1.18. @stevegillmor, @ekolsky, @kteare, @DenisPombriant, @geneteare Produced and directed by Tina Chase… Read More

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February 4, 2018  |  By MarketingMuses

Meet the Tiny Adventuring Companions of @encolhiaspessoas For… via #Instagram Blog

Meet the Tiny Adventuring Companions of @encolhiaspessoas For more stories from the Brazilian community, follow @instagrambrasil. (This interview was conducted in Portuguese.) Some say the world is small. For Renan Viana’s micro characters (@encolhiaspessoas), it’s gigantic. In 2014, the 28-year-old photographer found a box of miniature figures in an antique shop in Belém, Brazil. Renan customized each with paint, glaze and glue then started taking photos of them on wild adventures. “The miniature figures are my companions to discover new places,” he says. “I carry a few around in a little box, and whenever I go out, I set up scenes on my walks. But I plan more specific scenes in advance.” “Taking pictures of such little ‘people’ on the street draws a lot of…

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February 4, 2018  |  By MarketingMuses

Stop blaming Apple and take responsibility for tech addiction via @TechCrunch

 I know intimately that if we want to achieve tech-life balance, people must start taking responsibility for their choices. No one is forcing consumers to buy an iPhone, use Facebook, stare at Twitch or masturbate to porn. Every one of those actions is a choice we make, and it’s nearly impossible to help someone who doesn’t want help. Read More

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February 4, 2018  |  By MarketingMuses

Stop blaming Apple and take responsibility for tech addiction via @TechCrunch

 I know intimately that if we want to achieve tech-life balance, people must start taking responsibility for their choices. No one is forcing consumers to buy an iPhone, use Facebook, stare at Twitch or masturbate to porn. Every one of those actions is a choice we make, and it’s nearly impossible to help someone who doesn’t want help. Read More

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February 4, 2018  |  By MarketingMuses

Here’s how to stream the Super Bowl tonight via @TechCrunch

 The NFL season ends tonight with the New England Patriots losing to facing off against the Philadelphia Eagles in Minneapolis, Minnesota.  The game starts at 6:30pm ET / 3:30pm PT and this year will be aired on NBC, meaning if you have cable or an HD antenna you can just tune into NBC to watch. If you want to watch it on a device like a phone, tablet or smart TV you can download the NBC… Read More

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February 4, 2018  |  By MarketingMuses

Voice assistants weigh in on Super Bowl LII via @TechCrunch

 Today marks the 52nd Super Bowl, and quite a bit has changed since that first big game. Then, it was called the AFL-NFL World Championship Game. In 1967, the cost of a movie ticket was $1.25, and color TV was just starting to become popular. Today, more than fifty years later, we can now stream the big game to our pocket computers and have artificially intelligent assistants sitting around in… Read More

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February 4, 2018  |  By MarketingMuses

The rise of chaos engineering via @TechCrunch

 How do you build reliable software? It is a question that has been at the top of my mind the past few weeks, as I seem to be increasingly confronted by software that just doesn’t work anymore. Bugs, crashes, errors, data leaks: they are so common in our every day lives that they can seem completely unremarkable. The existing tools — unit tests, application performance monitoring,… Read More

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February 4, 2018  |  By MarketingMuses

Here comes the sun via @TechCrunch

 Let’s talk about the side effects of the creeping apotheosis of solar power. I mean, don’t get me wrong, we’re a ways away yet — but we’re definitely heading in that direction. “Renewables are about to become our cheapest form of energy,” Wired UK observes. “We expect $7.4 trillion to be invested in new renewable energy plants by 2040 – 72%… Read More

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February 3, 2018  |  By MarketingMuses

Unicorns gorge as investors dish up bigger rounds, more capital via @TechCrunch

 Is there a point when investors will turn off the spigots for giant unicorn funding rounds? If so, we haven’t reached that threshold yet. Here, we break down the leading locations for new and existing unicorns, top sectors for investment capital, exits and a few other trends affecting the space. Read More

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February 3, 2018  |  By MarketingMuses

DeRay Mckesson talks racial wealth gap and mass incarceration on CTRL+T via @TechCrunch

 On this week’s episode of CTRL+T, it’s all about flamethrowers (yes, the devices that throw flames), startups trying to get inside your mouth and education in the prison system. Later on, I chat with the one and only DeRay Mckesson, who is known for his social justice activism via #BlackLivesMatter protests in Ferguson, Missouri and Baltimore, Maryland. He’s also the host… Read More

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February 3, 2018  |  By MarketingMuses

Foxconn to plug at least $340M into AI R&D over five years via @TechCrunch

 Manufacturing giant Foxconn has said it will make a major investment in artificial intelligence-based R&D as it looks for new business growth opportunities in a cooling global smartphone market, Nikkei reports.  Read More

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February 3, 2018  |  By MarketingMuses

How Facebook stole the news business via @TechCrunch

 Big news outlets stupidly sold their soul to Facebook. Desperate for the referral traffic Facebook dangled, they spent the past few years jumping through its hoops only to be cut out of the equation. Instead of developing an owned audience of homepage visitors and newsletter subscribers, they let Facebook brainwash readers into thinking it was their source of information. Now Facebook is… Read More

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February 3, 2018  |  By MarketingMuses

The Week on Instagram | 320 News Fast Company: Instagram ruled… via #Instagram Blog

The Week on Instagram | 320 News Fast Company: Instagram ruled the Women’s Marches on social – and the dudes pitched in, too The New York Times: What if a Healthier Facebook Is Just… Instagram? Adweek: How Brands From Subway to Maserati Are Using Instagram Effectively Get Involved Weekend Hashtag Project: #WHPillusion. View photos from the last project, #WHPsmile. Around the Community Celebrating the Grammys with @logic Today’s #WeeklyFluff: Meet Leia, a Staffordshire Bull Terrier Puppy @kidsofimmigrants Celebrates Diversity While Inspiring Communities

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February 3, 2018  |  By MarketingMuses

Storm Ventures brings on two new partners at enterprise-focused firm via @TechCrunch

 In a town full of venture capital firms, Storm Ventures has made its mark with a singular focus on the enterprise. This week, the company announced it has taken on two freshly minted partners, Arun Penmetsa and Paul Willard, to continue the mission. They are doubling the number of partners with this announcement. Penmetsa has been a principal at Storm for the last 3.5 years before being… Read More

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February 3, 2018  |  By MarketingMuses

What Silicon Valley tech VCs get wrong about consumer investing via @TechCrunch

 When I began fundraising for CircleUp six years ago, I encountered many investors whose eyes would glaze over when I mentioned “consumer.” These investors would fidget uncomfortably or drop their gaze when I explained that our platform would only provide capital to small CPG companies. I would often hear the skeptical comments, such as, “an energy bar company can’t… Read More

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February 3, 2018  |  By MarketingMuses

PSA: No India hasn’t banned Bitcoin — but it’s still talking tough on crypto via @TechCrunch

 Reports of the death of Bitcoin in India have been greatly exaggerated. Read More

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February 2, 2018  |  By MarketingMuses

Apple says some iPhone 7s show “No Service” when they shouldn’t, will repair them for free via @TechCrunch

 Does your iPhone 7 say “No Service” when you’re oh-so-certain the signal is fine? Good news! You might be totally right. Reports and rumors of a “No Service” bug impacting iPhone 7s have been floating around for well over a year now — and as of this afternoon, Apple is acknowledging the issue. The company says it’s determined that “a small… Read More

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February 2, 2018  |  By MarketingMuses

NIH study links cell phone radiation to cancer in male rats via @TechCrunch

 New studies from the National Institutes of Health — specifically the National Toxicology Program — find that cell phone radiation is potentially linked with certain forms of cancer, but they’re far from conclusive. The results are complex and the studies have yet to be peer reviewed, but some of the findings are clearly important enough to warrant public discussion. Read More

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February 2, 2018  |  By MarketingMuses

This is the ultimate Super Bowl smart home setup via @TechCrunch

 Do you like to watch football? How about the biggest game of the year – which happens on February 4 (aka this Sunday)? If yes to either of these, then you’re in luck: I can tell you how to get the most out of the experience via connected smart home tech, gadgets and AV equipment. Set ‘indulge’ mode to MAX. The TV There are plenty of TV options out there for your… Read More

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February 2, 2018  |  By MarketingMuses

Weekend Hashtag Project: #WHPillusion Weekend Hashtag Project… via #Instagram Blog

Weekend Hashtag Project: #WHPillusion Weekend Hashtag Project is a series featuring designated themes and hashtags chosen by Instagram’s Community Team. For a chance to be featured on the Instagram blog, follow @instagram and look for a post every week announcing the latest project. This weekend, the goal is to take photos and videos that create optical illusions, like this hand-created eye trick from Aakash Nihalani (@aakashnihalani). Here are some tips: Play with scale and move around to find new perspectives within a single frame. For example, photographing a puddle low to the ground can turn it into an ocean. Let props help. A cleverly placed mirror or some sleight-of-hand card tricks can elevate a simple illusion to double take-worthy. Make magic by playing with both…

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February 2, 2018  |  By MarketingMuses

Original Content podcast: ‘Altered Carbon’ is a murder mystery in a body-swapping future via @TechCrunch

 Altered Carbon, released today by Netflix, is adapted from a science fiction novel by Richard K. Morgan. It tells the story of Takeshi Kovacs, a one-time rebel played by a Joel Kinnaman, who’s forced to take on the role of detective and track down a rich man’s murderer. The twist: The murder victim is also Kovacs’ employer, because the series takes place in a future where… Read More

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February 2, 2018  |  By MarketingMuses

FCC gets ready to kick off $2 billion rural broadband fund via @TechCrunch

 The FCC has taken the final steps towards opening up its Connect America Fund 2, which will disburse $2 billion in federal money over ten years support broadband infrastructure in rural areas throughout the country. A date for bidding and the final documentation of the process were finally released today — though a bit of official infighting acted as a reminder that not all is well at… Read More

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February 2, 2018  |  By MarketingMuses

Bustle is raising roughly $30 million to go on a shopping spree via @TechCrunch

 Bustle, the everything blog for millennial women, is hustling to close on around $30 million in new funding as it goes on the prowl for new acquisitions. It’s a significant cash infusion for a company that has created a mini, millennial-focused media empire that reaches nearly 80 million unique monthly visitors across its sites. The company, which acquired Elite Daily last year, was… Read More

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February 2, 2018  |  By MarketingMuses

IKEA’s Success Can’t Be Attributed to One Charismatic Leader

During my conversations with CEOs, it always comes to a point where they say: “I want to leave a legacy.”  Any CEO would be satisfied with the business legacy left by Ingvar Kamprad, the IKEA founder who died last weekend.  The store he founded, with its iconic blue and yellow logo and functional, minimalist furniture, […]

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February 2, 2018  |  By MarketingMuses

TiVo will let users auto-skip the football to watch just the Super Bowl commercials via @TechCrunch

 Super Bowl Sunday. The day we switch from being annoyed by commercials to being annoyed by all the stuff between the commercials. Football? Bah! We’re here for talking babies and beer frogs. Looking to tap into this, TiVo is flipping its tagging system upside down for a feature they’re calling “GameSkip” — behind the scenes, they’ll be marking the football… Read More

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February 2, 2018  |  By MarketingMuses

Microsoft starts selling a $799 Surface Laptop via @TechCrunch

 Here’s a pretty good way to help spark sales in the post-holiday doldrums of early February. This week, Microsoft rolled a handful of new configurations that drop the entry level pricing on a few of its Surface products, in an effort to help drum up some sales during a particularly  slow time of year. The updates were spotted by Windows Central — after all, Microsoft’s… Read More

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February 2, 2018  |  By MarketingMuses

@kingtutat Shares His Love of Tutting To see more of his moves,… via #Instagram Blog

@kingtutat Shares His Love of Tutting To see more of his moves, follow @kingtutat on Instagram. For more than a decade, Jung SungKap (@kingtutat) has moved and sought inspiration in unexpected places. “I find new ideas the most when looking at kinetic art,” says the 28-year-old from Seoul, South Korea. “After looking at the moves, I think how I could express those with my body.” With a focus on the street dance known as tutting, inspired by drawings of ancient Egyptians, you can find Jung practicing with friends, developing and recording new sequences and sharing his passion by teaching dance classes.

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February 2, 2018  |  By MarketingMuses

It’s Not You, It’s Your Emails: Breaking Up With Your Bad Email Sending Habits

It’s February, and you know what that means, time for another themed post! In researching some info around Valentine’s day, I learned February 13 tends to be considered “National Breakup day”. So, in light of that (somewhat unsurprising) news, today I figured I’d take some cliched breakup reasons and give them a bit of a […]

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February 2, 2018  |  By MarketingMuses

Sure looks like China has a ship-mounted railgun via @TechCrunch

 Ever since Eraser, everyone wants a railgun. Turns out China is no exception. Some photos posted by Dafeng Cao, a Twitter user who keeps close tabs on Chinese military developments, show a ship-mounted gun that could very well be the country’s very own homegrown electromagnetically propelled mass driver. Read More

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February 2, 2018  |  By MarketingMuses

1 in 5 Highly Engaged Employees Is at Risk of Burnout

Paul Reid/Getty Images Dorothea loved her new workplace and was highly motivated to perform. Her managers were delighted with her high engagement, professionalism, and dedication. She worked long hours to ensure that her staff was properly managed, that her deadlines were met, and that her team’s work was nothing short of outstanding. In the first […]

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February 2, 2018  |  By MarketingMuses

Can Anyone Stop Amazon from Winning the Industrial Internet?

Alfred Eisenstaedt/Hayon Thapaliya/Getty Images Just the announcement that Jeff Bezos, Warren Buffett, and Jaime Dimon will be entering the health care space has sent shock waves for industry incumbents such as CVS, Cigna, and UnitedHealth. It also puts a fundamental question back on the agendas of CEOs in other industries: Will software eat the world, as Marc Andreessen famously quipped? […]

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February 2, 2018  |  By MarketingMuses

Storyline lets you build and publish Alexa skills without coding via @TechCrunch

 Thirty-nine million Americans now own a smart speaker device, but the voice app ecosystem is still developing. While Alexa today has over 25,000 skills available, a number of companies haven’t yet built a skill for the platform, or offer only a very basic skill that doesn’t work that well. That’s where the startup Storyline comes in. The company is offering an easy to use… Read More

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February 2, 2018  |  By MarketingMuses

The iced tea company that changed its name to include ‘blockchain’ retracts on bitcoin mining operation via @TechCrunch

 Remember the iced tea company that changed its name to Long Blockchain and immediately shot up by 500 percent on the stock market? Well, it turns out it may not be getting into the blockchain after all. The company has decided to backoff from its pledge to buy 1,000 bitcoin mining machines — just six weeks after it said it would be doing so. Of course, six weeks ago bitcoin was worth a… Read More

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February 2, 2018  |  By MarketingMuses

Die With Me is a chat app for sharing your phone’s last gasp via @TechCrunch

 Die With Me is a (paid) app that can only be used for chatting when your phone (and your interlocutors’ phones) are at 5% or less battery left… Read More

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February 2, 2018  |  By MarketingMuses

Dell confirms it’s considering combining with VMware and other options in SEC filing via @TechCrunch

 This morning, Dell confirmed previously published reports in an SEC filing, that it is considering various options to possibly reorganize itself. Reports emerged last week suggesting the Dell board was planning a meeting to discuss options for dealing with the enormous debt it took on when it acquired EMC in 2015 for $67 billion. The SEC filing confirmed earlier reports that it was… Read More

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February 2, 2018  |  By MarketingMuses

Can Anyone Stop Amazon from Winning the Industrial Internet?

Alfred Eisenstaedt/Hayon Thapaliya/Getty Images Just the announcement that Jeff Bezos, Warren Buffett, and Jaime Dimon will be entering the health care space has sent shock waves for industry incumbents such as CVS, Cigna, and UnitedHealth. It also puts a fundamental question back on the agendas of CEOs in other industries: Will software eat the world, as Marc Andreessen famously quipped? […]

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February 2, 2018  |  By MarketingMuses

How Sephora Turned Reward Marketing into a Winning Brand Strategy

For many brands, reward marketing can be incredibly effective. Beauty giant Sephora is one of the most prolific examples of using a rewards program to…

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February 2, 2018  |  By MarketingMuses

YouTube’s CEO promises stronger enforcement in the wake of controversies via @TechCrunch

 YouTube CEO  Susan Wojcicki took to the service’s Creator Blog last night to issue some broad goals for the year forward. The plans largely revolve around increased transparency on the company’s part and tightening enforcement — a pretty clearly reaction to multiple creator controversies over the past year and change, including, most recently, the suicide video posted by… Read More

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February 2, 2018  |  By MarketingMuses

The Lucnt SRL1 is a smart bike light for smarter people via @TechCrunch

 When is a bike light not a bike light? When it turns itself off automatically and can signal that you’re braking even before you stop. The Lucnt SRL1 is just that kind of light. Created by a pair of SF-area brothers, the light is hand-made and is rechargeable via USB. It connects to your bike with powerful magnets and can change from blinking to solid simply by flipping the position of… Read More

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February 2, 2018  |  By MarketingMuses

Polish hackers create an indoor location system for disabled students via @TechCrunch

 A group of students from the Warsaw University of Technology and the Jagiellonian University in Krakow built an indoor location system for disabled students. They’re rolling out the app, created during a local Campus App Challenge/hackathon, at the Warsaw University of Technology. The creators, Łukasz Ławniczak, Jakub Kmiotek, Tomasz Urbaszek, Miron Marczuk, and Szymon Stankiewicz, used… Read More

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February 2, 2018  |  By MarketingMuses

To fight propaganda, YouTube will now label state-funded news broadcasts in the U.S. via @TechCrunch

 YouTube today said it’s launching a change to its service that will offer viewers more transparency around where news broadcasters get their funding. According to a company announcement, YouTube will now add notices below videos that are uploaded by broadcasters who receive some level of government or public funding. “Our goal is to equip users with additional information to help… Read More

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February 2, 2018  |  By MarketingMuses

Digital minister’s app lands on data watchdog’s radar after privacy cock-up via @TechCrunch

 The Matt Hancock app, which launched this week and quickly ran into a storm of criticism for displaying an unfortunately lax attitude to privacy, has caught the attention of the UK’s data watchdog. Awkward. Read More

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February 2, 2018  |  By MarketingMuses

Spotify debuts a new Songwriter Credits feature on desktop via @TechCrunch

 Spotify addressed one of the long-standing complaints about its service with the introduction of a new songwriter credits feature, which is initially available on the Spotify desktop app. The streaming service has had a contentious history with songwriters, who have continuously accused the company of not licensing or paying them for the use of their music. This ultimately led to Spotify… Read More

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February 2, 2018  |  By MarketingMuses

Tesla looks to take solar mainstream with Home Depot partnership via @TechCrunch

 While Elon Musk is preparing for this week’s launch of the Falcon Heavy rocket, his other company is also preparing for a launch. Tesla has made a deal with Home Depot to sell both the PowerWall and Tesla’s solar panels at 800 Home Depot locations. The retail spaces will be Tesla branded and Tesla employees will be on hand to assist with service and sales. Bloomberg first reported… Read More

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February 2, 2018  |  By MarketingMuses

Dealing with Sexual Harassment When Your Company Is Too Small to Have HR

Ralf Hiemisch/Getty Images The subject of sexual misconduct at work is dominating mainstream conversation and board room agendas. This doesn’t just mean men and women who run large global enterprises, Fortune 500 behemoths, film studios, and media platforms. The conversation is happening in small businesses as well. In the U.S. 43% of employees work in organizations with […]

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February 2, 2018  |  By MarketingMuses

4 Self-Improvement Myths That May Be Holding You Back

HBR staff/Bettmann Collection/Getty Images Advice on how to improve one’s self is everywhere.  It accounts for about 2.5% of all book sales in the United States. Add in speeches, training programs, TV programs, online-products, coaches, yoga, and the like, self-help is a $10 billion industry per year, and that’s just in the U.S. However, research […]

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February 2, 2018  |  By MarketingMuses

Tesla to help build on-site charging stations for its first Semi customers via @TechCrunch

 Tesla is going to be working with its first pilot customers for its all-electric Semi truck to build charging stations at their shipping facilities, Reuters reports. We know relatively little about how Tesla will be piloting its truck thus far, but this new info sheds some light on the charging component of the puzzle. Tesla will be working with Anheuser-Busch, Pepsi and UPS at least to build… Read More

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February 2, 2018  |  By MarketingMuses

Equity podcast: Dog-walking startup gets $300M, Airbnb isn’t going public and Amazon is fine via @TechCrunch

 Hello and welcome back to Equity, TechCrunch’s venture capital-focused podcast where we unpack the numbers behind the headlines. This week Matthew Lynley and Alex Wilhelm were joined by General Catalyst’s Steve Herrod, who helped us dig through the week’s biggest news. As a group, we looked at Wag’s mega-round, a $300 million infusion from SoftBank’s Vision Fund.… Read More

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February 2, 2018  |  By MarketingMuses

Slite looks to build a new smarter notes tool for internal teams via @TechCrunch

 If you’ve ever tried to collaborate on a document (or any kind of note, really) with coworkers or anyone else, you’re probably using something along the lines of Dropbox Paper or Google Docs — but they don’t quite have the same team-focused simplicity as, say, Slack, if you ask Christophe Pasquier. That’s where Slite, a new notes tool that’s specifically… Read More

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February 2, 2018  |  By MarketingMuses

Fashion subscription service Le Tote ventures into China’s competitive luxury retail market via @TechCrunch

 China has already been one of the fastest-growing luxury retail markets in the world for years. As their spending power increases, consumers are becoming more picky, demanding premium goods at better prices, with better service. Now Le Tote, the fashion rental service backed by Andreessen Horowitz, GV and other investors, is preparing to enter the fray. Read More

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February 2, 2018  |  By MarketingMuses

Build a Better B2B Website in 3 Steps

Today’s B2B buyers rely on digital channels through every stage of their journeys — even long after in-person sales interactions with reps.

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February 2, 2018  |  By MarketingMuses

People are digging the new 3D replay tech in PUBG via @TechCrunch

 In December, PlayerUnknown’s Battlegrounds partnered with Seoul-based Minkonet to introduce a new 3D replay feature. For those unfamiliar with PUBG, it follows a similar structure to H1Z1 or Fortnite Battle Royale, with a hundred players dropped into a large map with nothing but their own ability to loot gear and ultimately survive. The game is a hit, with a reported 3 million… Read More

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February 2, 2018  |  By MarketingMuses

Build a Better B2B Website in 3 Steps

Today’s B2B buyers rely on digital channels through every stage of their journeys — even long after in-person sales interactions with reps. As a result, commercial organizations’ efforts to identify, nurture, and pursue opportunities “serially” — first through digital engagement via marketing, followed by a hand-off to sales for in-person interaction — is failing to […]

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February 2, 2018  |  By MarketingMuses

How Top Performers Achieve More and Stay Happy

At times, being happy and performing well at work can feel like conflicting goals. We want to prepare a good presentation, but we also want to make it home for dinner with our partner. We want to get promoted, but we don’t necessarily want the stress that comes with more responsibility. Where do these two […]

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