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April 4, 2018  |  By MarketingMuses

Fullscreen acquires influencer marketing startup Reelio

Digital media company Fullscreen announced this morning that it has acquired Reelio. The startup has described itself as “the Match.com of brands and creators on YouTube,” collecting data about video creators and connecting them with marketers who want to use their skills and reach their audience. In the announcement, Fullscreen suggests that Reelio’s technology will […]

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April 4, 2018  |  By MarketingMuses

Introducing AWS Certificate Manager Private Certificate Authority

ACM Private CA is available in in US East (N. Virginia), US East (Ohio), US West (Oregon), Asia Pacific (Singapore), Asia Pacific (Sydney), Asia Pacific (Tokyo), Canada (Central), EU (Frankfurt) and EU (Ireland). Public and private certificates provisioned through AWS Certificate Manager for use with ACM-integrated services, such as Elastic Load Balancing, Amazon CloudFront, and […]

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April 4, 2018  |  By MarketingMuses

Amazon introduces new private certificate feature

At the Amazon Summit in San Francisco today, the company announced a new cloud service that enables organizations to create and manage private certificates in the cloud. While the Summit wasn’t chock full of announcements like the annual re:Invent conference, it did offer some new services like the beefing up the AWS Certificate Manager (ACM) […]

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April 4, 2018  |  By MarketingMuses

White men still make the most money in tech, Hired says

Hired has released its annual pay equity report. Unsurprisingly, white men earn the most at $136,000 per year on average, followed by Asian men making a yearly average of $135,000. Here are some other stats that highlight the pay discrepancies in tech: Companies offer women 4 percent less than men, on average, for the same […]

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April 4, 2018  |  By MarketingMuses

Amazon S3 Select Is Now Generally Available

Starting now, Amazon S3 Select is available for all customers. S3 Select is a new Amazon S3 capability designed to pull out only the data you need from an object, which can dramatically improve the performance and reduce the cost of applications that need to access data in S3. Most applications have to retrieve the […]

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April 4, 2018  |  By MarketingMuses

Amazon Transcribe is Now Generally Available

The Amazon Transcribe API makes it easy to convert speech to text. The service is able to detect different speakers in your audio with high accuracy and confidence to produce intelligible transcriptions so that you can clearly understand who spoke when. You can also expand and tailor the vocabulary of the speech engine by uploading […]

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April 4, 2018  |  By MarketingMuses

Amazon SageMaker has Open Sourced TensorFlow 1.6 and Apache MXNet 1.1 Docker Containers with Support for Local Mode, and More Instance Types Across All Modules

With the latest versions of the frameworks, you can take advantage of features like AVX instructions for CPUs in TensorFlow, as well as MXNet’s Text API, which can be used to build vocabularies and load pre-trained word embeddings. As open source, the TensorFlow and MXNet Docker containers can be customized by adding libraries to the […]

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April 4, 2018  |  By MarketingMuses

Announcing S3 One Zone-Infrequent Access, a New Amazon S3 Storage Class

Amazon S3 Standard, S3 Standard-IA, S3 One Zone-IA, and Amazon Glacier, are all designed for 99.999999999% durability. Amazon S3 Standard, S3 Standard-IA and Amazon Glacier distribute data across a minimum of three geographically-separated Availability Zones to offer the highest level of resilience to AZ loss. S3 One Zone-IA saves cost by storing infrequently accessed data […]

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April 4, 2018  |  By MarketingMuses

New Multi-Account, Multi-Region Data Aggregation Capability in AWS Config

Previously, you had to gather information individually from each account and each region using APIs or custom tools to view your enterprise-wide compliance status. Now, you can monitor your Config rule compliance status across your enterprise through a central dashboard, without the need to navigate between multiple consoles. You can also dive deeper to view […]

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April 4, 2018  |  By MarketingMuses

Introducing AWS Secrets Manager

With AWS Secrets Manager, you can easily rotate secrets, such as database credentials, using built-in integration for Amazon RDS for MySQL, PostgreSQL, and Amazon Aurora. Users and applications retrieve the latest version of secrets with a call to Secrets Manager APIs, eliminating the need to hardcode sensitive information in plain text. In addition, Secrets Manager […]

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April 4, 2018  |  By MarketingMuses

Introducing AWS Firewall Manager

With AWS Firewall Manager, you now have a single service to create firewall protection policies and enforce them consistently across your Application Load Balancer and Amazon CloudFront infrastructure. For example, if you are required to meet US Department of Treasury’s Office of Foreign Assets Control (OFAC) regulations, you can use Firewall Manager to deploy a […]

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April 4, 2018  |  By MarketingMuses

AWS launches a cheaper single-zone version of its S3 storage service

AWS’ S3 storage service today launched a cheaper option for keeping data in the cloud — as long as developers are willing to give up a few 9’s of availability in return for saving up to 20 percent compared to the standard S3 price for applications that need infrequent access. The name for this new […]

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April 4, 2018  |  By MarketingMuses

PwC Invests $45M in Wellness Perks & New Parents’ Benefits

Professional services firm PricewaterhouseCoopers is doubling down on it’s commitment to employee health and wellness with a $45 million-dollar investment into its wellness program. Specifically, the wellness bonuses will help new families and emphasize PwC’s commitment to work-life balance. For new parents, PwC is now allowing staff members to work 60% of their hours while […]

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April 4, 2018  |  By MarketingMuses

AWS adds automated point-in-time recovery to DynamoDB

One of the joys of cloud computing is handing over your data to the cloud vendor and letting them handle the heavy lifting. Up until now that has meant they updated the software or scaled the hardware for you. Today, AWS took that to another level when it announced Amazon DynamoDB Continuous Backups and Point-In-Time Recovery […]

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April 4, 2018  |  By MarketingMuses

💡 Tropic like it’s hot!🌟 by @marketingmuses 💫 marketingmuses.com ⭐️✨

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April 4, 2018  |  By MarketingMuses

April Underwood is now Slack’s chief product officer

Former Twitter product lead April Underwood is getting another promotion this morning, now rising to the role of chief product officer of what aims to be the dead-simple employee communications platform Slack, according to Fortune. Underwood previously served as director of product at Twitter, where she worked for five years before joining Slack as its […]

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April 4, 2018  |  By MarketingMuses

Facebook rewrites Terms Of Service, clarifying device data collection

Facebook is spelling out in plain english how it collects and uses your data in rewritten versions of its Terms Of Service and Data Use Policy, though it’s not asking for new rights to collect and use your data or changing any of your old privacy settings.The public has seven days to comment on the […]

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April 4, 2018  |  By MarketingMuses

Research: When Being a Humble Leader Backfires

Hayon Thapaliya for HBR There is a paradox when it comes to what we expect in leaders. On the one hand, we believe that effective leaders display humility — they bring out the best in others, are open to admitting their shortcomings and mistakes, and give appreciation and credit to their followers. Recent public scandals demonstrate […]

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April 4, 2018  |  By MarketingMuses

When Your Boss Has an Angry Outburst, What Do They Do Next?

hbr staff/umanoide/unsplash/energepic.com/pexels Many of us have had a bad workplace interaction with a boss — for example, being yelled at or sworn at in front of others, receiving no credit for work that required serious effort or extra hours, or being humiliated for a past mistake. At best, such experiences can be frustrating and demotivating; at […]

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April 4, 2018  |  By MarketingMuses

We Need Better Apps for Managing Chronic Disease

HBR Staff In an era where nearly every consumer good and service — from books and groceries to babysitting and shared rides — can be purchased through an electronic transaction on a mobile device, it seems reasonable to think that more and more of our health care can also be managed using apps on mobile devices. Proponents of […]

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April 4, 2018  |  By MarketingMuses

What Makes Entrepreneurs Burn Out

Hayon Thapaliya/Bloomberg Contributor/Getty Images By now we are all familiar with the risks of burnout. Research shows that it leads to work-related issues such as job dissatisfaction, absenteeism, inefficient decision making, and turnover, as well as health-related issues such as depression, heart disease, and even death. Research also reveals some of the common causes of […]

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April 4, 2018  |  By MarketingMuses

Amazon is bringing hands-free Alexa to Fire 7 and Fire HD 8 tablets

Amazon is bringing “hands-free” access to Alexa – a feature currently found on its flagship Fire HD 10 tablet – to the rest of its Fire tablet line, the company announced this morning. Starting this week, owners of either the Fire 7 and the Fire HD 8 (2017) will be able to launch Alexa using […]

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April 4, 2018  |  By MarketingMuses

China’s Didi Chuxing confirms it has launched a food delivery business

Amid plenty of speculation, China’s ride-hailing leader Didi Chuxing has officially entered the food delivery space. The company, which acquired Uber’s China-based business in 2016, confirmed today it is running a pilot food delivery service in Wuxi, a city in southern Jiangsu province, with a view to expanding further. The service began on April 1, and Didi […]

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April 4, 2018  |  By MarketingMuses

What Makes Entrepreneurs Burn Out

Hayon Thapaliya/Bloomberg Contributor/Getty Images By now we are all familiar with the risks of burnout. Research shows that it leads to work-related issues such as job dissatisfaction, absenteeism, inefficient decision making, and turnover, as well as health-related issues such as depression, heart disease, and even death. Research also reveals some of the common causes of […]

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April 4, 2018  |  By MarketingMuses

Google matches 100 percent of its power consumption with renewables

When you look at the number of datacenters the hyperscale companies are developing worldwide, it can be a little frightening from an energy usage standpoint, but Google announced today that it acquired enough renewable energy to match 100 percent of its power consumption in 2017. That’s good news, but it’s not as good as using […]

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April 4, 2018  |  By MarketingMuses

Tinder begins testing its first video feature, Tinder Loops

Tinder is getting into video. On Wednesday, the popular dating app will begin testing its first video-based feature, Tinder Loops, with iOS users in Canada and Sweden. The company says it will evaluate how users respond to Loops before making a decision to roll it out to other markets. As you may have guessed by […]

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April 4, 2018  |  By MarketingMuses

iOS could detect when you hover you finger over the screen

According to a new report from Bloomberg, Apple could be working on new gestures for its iPhones. In addition to normal touch gestures, iOS could detect when you hover your finger over the screen to trigger some actions. When Steve Jobs introduced the first iPhone, he spent quite a bit of time demonstrating the multitouch […]

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April 4, 2018  |  By MarketingMuses

How to Keep Your Smartphone from Hurting Your Relationships

By 2016, 77 percent of U.S. adults owned a smartphone. Although they’re just small rectangular objects in our pockets, smartphones are leading to significant shifts in how we interact with the world. Sensationalist news headlines tell us that “smartphones have destroyed a generation” and “social media is ripping apart society.” But what does the research […]

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April 4, 2018  |  By MarketingMuses

11 Companies With Seriously Impressive Benefits

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April 4, 2018  |  By MarketingMuses

Work Trip? 10 Fun Activities to Do When Traveling for Work

While traveling for business can seem glamorous and exciting, the reality can be lonely and tiresome. In fact, in a study of over 1,000 business travelers conducted for Marriott’s Fairfield Inn & Suites, it was found that half of respondents said that the most stressful part of traveling was missing family. Frequent travel can disrupt […]

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April 4, 2018  |  By MarketingMuses

Yellow raises $9 million to launch dockless bike-share in Brazil

Yellow, a Brazil-based mobility startup, just raised a $9 million seed round for its dockless bike-share service. Yellow was founded by Ariel Lambrecht and Renato Freitas, who sold their ride-share company 99 to Didi in a $1 billion deal earlier this year. Yellow’s third co-founder is Eduardo Musa, CEO of bike manufacturer Caloi. Yellow intends […]

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April 4, 2018  |  By MarketingMuses

Hot security startup Duo Security opens office in Downtown Detroit

Duo Security is opening a new office in Downtown Detroit, expanding from its headquarters in Ann Arbor, Michigan. The company will immediately relocate 30 team members to a shared space in Bamboo Detroit in the Madison Building and by the end of the year, and plans on moving into a 9,000 square foot space to […]

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April 4, 2018  |  By MarketingMuses

Sarah Lacy launches Chairman Mom, a social platform for working mothers

Sarah Lacy, founder of media site Pando, has unveiled her newest company, Chairman Mom. The subscription-based startup aims to provide resources to working mothers, and ultimately set them up to succeed in all areas of their lives. “One of the things that’s actually pretty distinct for us is we focus really on the woman, not […]

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April 4, 2018  |  By MarketingMuses

11 Free Resume Templates You Can Customize in Microsoft Word

No matter what industry you work in (or your experience level in that industry), a plain, black-and-white resume written in Times New Roman font can actually weaken a job application. But just because resumes have gotten more creative doesn’t mean you need special design software to make your application stand out. On the contrary, writing […]

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April 4, 2018  |  By MarketingMuses

How to Create a Pivot Table in Excel: A Step-by-Step Tutorial (With Video)

If you’re using a PC, you’ll need to click on the small upside-down triangle next to your value and select “Value Field Settings” in order to access the menu.Digging Deeper With Pivot Tables

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April 4, 2018  |  By MarketingMuses

How to Get Featured Snippets for Local Businesses

Getting into Google’s Answer Boxes is no mean feat for smaller or local businesses, but it can be achieved with a lot of research and just the right content! Here, guest blogger Gavin Hirst shows you how local businesses can achieve that elusive ‘Position Zero’ in search. In this post we’re going to take a […]

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April 4, 2018  |  By MarketingMuses

Google’s latest undersea cable project will connect Japan to Australia

When you’re a company as large as Google, you need to make build versus buy decisions every day, whether that’s buying a company or building the software or renting time on an undersea cable or building your own. Today, the company announced that it’s decided to build another undersea cable. This one will run from […]

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April 4, 2018  |  By MarketingMuses

Marketing to Gen Z: What Everyone Over the Age of 30 Ought to Know

You might assume young people don’t hear what you have to say, but they do — they just choose not to listen. Because a filter isn’t just for Instagram. The up-and-coming generation filters everything in the world around them because they have to, and that includes your marketing messages. I admit it. I’m guilty of […]

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April 4, 2018  |  By MarketingMuses

5 SMART Goal Examples That'll Make You a Better Marketer

When I was 14, my dream was to play college baseball. But I had one small problem: I only weighed 100 pounds. And even though I still had four years to bulk up and improve my skills, I knew I had a long way to go. Fortunately, my coach always knew how to keep my […]

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April 4, 2018  |  By MarketingMuses

1Password replaces Teams Pro with new business plan

Popular password manager 1Password has a new subscription product aimed at business users with larger teams. The new offering, 1Password Business, replaces the Teams Pro plan — with what’s billed as additional features and “flexibility”. (Although existing Teams Pro users can choose to say on it for now, or opt to switch to Teams or […]

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April 3, 2018  |  By MarketingMuses

This new venture fund has more than $180 million to invest in interactive entertainment startups

Most brand-new venture funds don’t start life with $180 million in capital commitments, especially if they are launched by people who have not worked as venture capitalists before, and particularly not if those people want to focus narrowly on the global interactive entertainment industry. That Makers Fund is the culmination of all of these things […]

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April 3, 2018  |  By MarketingMuses

If Your Employee Annoys People, Gently Point Out How

If your employee is irritating fellow colleagues, don’t let the behavior go. Start by making your intentions clear — say something like, “I’m always looking for ways to help you grow, and I have some thoughts. When is a good time to talk?” During the discussion, focus on the facts. What exactly is the employee […]

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April 3, 2018  |  By MarketingMuses

Chinese bike-sharing pioneer Mobike sold to ambitious Meituan Dianping for $2.7B

Meituan Dianping, the fast-growing Chinese firm valued at $30 billion, is buying Mobike, a Chinese startup that helped pioneer bike-sharing services worldwide, in a major piece of consolidation. The deal was heavy rumored yesterday and TechCrunch has today confirmed with a source that it has been concluded at a price of $2.7 billion. TechCrunch understands […]

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April 3, 2018  |  By MarketingMuses

JUMP Bikes weighing Uber acquisition, investment offers

JUMP Bikes, the on-demand biking service that integrates with Uber, has been weighing both acquisition and investment offers. A decision has not yet been reached, but right now possible options include a sale to Uber at a price that exceeds $100 million, or a venture investment round, multiple sources tell TechCrunch. One of the possible […]

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April 3, 2018  |  By MarketingMuses

Spotify’s missing money-maker is artist-to-fan messaging

Streaming royalties are too expensive for Spotify to thrive as a public company just playing us songs. Spotify’s shares closed down 10 percent today during its NYSE trading debut. Luckily it controls much of the relationship between musicians and their fans on its app, poising it to build a powerful revenue and artist loyalty generator […]

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April 3, 2018  |  By MarketingMuses

Apple steals Google’s AI chief

Apple has just poached one of Google’s top AI executives in a role likely to have far-reaching consequences. Apple has hired John Giannandrea, previously Google’s Head of AI and Search, the NYTimes reports. Giannandrea will lead Apple’s “machine learning and A.I. strategy,” the company said in a statement to the Times, he will report directly to […]

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April 3, 2018  |  By MarketingMuses

NASA grants Lockheed Martin $248M contract to develop a quieter supersonic jet

The Concorde was a generation ago, yet its legend persists — and the dream of supersonic flight may be returning. NASA and Lockheed Martin are taking concrete steps towards the creation of jets that travel faster than the speed of sound but are “about as loud as a car door closing.” NASA announced today that […]

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April 3, 2018  |  By MarketingMuses

GoFundMe acquires YouCaring as charitable crowdfunding continues to consolidate

GoFundMe, the startup focuses crowdfunding for charitable causes, has made another acquisition to scale up its platform: it has acquired YouCaring, a smaller rival, creating a combined community of 50 million donors in some 19 countries in the process. Financial terms of the deal are not being disclosed, but it comes amid a flurry of […]

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April 3, 2018  |  By MarketingMuses

Alexa’s routines can now play music, podcasts and radio shows

Alexa’s routines are getting a musical upgrade. First launched last year, routines allow Alexa device owners to string together a series of actions that kick off with a simple command – like “good morning” or “I’m home,” for example. Until today, the feature included support for news, weather, traffic, smart home skills, as well as, […]

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April 3, 2018  |  By MarketingMuses

Where’s the beef? For Impossible Foods its in boosting burger sales and raising hundreds of millions

Any company that’s looking to replace the over 5 billion pounds of ground beef making its way onto tables in the U.S. every year with a meatless substitute is going to need a lot of cash. It’s a big vision with lots of implications for the world — from climate change and human health to […]

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April 3, 2018  |  By MarketingMuses

Make Work Engaging Again

Dan Cable, a professor of organizational behavior at London Business School, explains why people often lose their enthusiasm for their work and how leaders can help them get it back. He says we shouldn’t forget that as humans we all need to explore and have purpose — and without that, we languish. Cable offers ideas […]

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April 3, 2018  |  By MarketingMuses

Breaking: Active shooter reported at YouTube HQ

Reports of an active shooter at YouTube’s San Bruno, CA headquarters have been reported on social media. Active shooter at YouTube HQ. Heard shots and saw people running while at my desk. Now barricaded inside a room with coworkers. — Vadim Lavrusik (@Lavrusik) April 3, 2018 We will update this story as we learn more. 

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April 3, 2018  |  By MarketingMuses

Spotify traded down 10% on first day, achieved $26.6 billion market cap

Spotify is done with its long-awaited “direct listing” experiment. The music streaming company went public without the IPO. After completing its first trade halfway through the day at $165.90, Spotify fell to $149.60. It was a down day on the stock market, but at a $26.6 billion market cap, it’s up from the private market trading […]

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April 3, 2018  |  By MarketingMuses

Why 2018 will be the year apps go to the edge

Jameson Toole Contributor Jameson Toole is co-founder and CEO of Fritz, which helps developers optimize, deploy and manage machine learning models on mobile devices. If you’re running a software company today, it’s almost a foregone conclusion that most or all of your apps will run in the cloud. Likely Amazon or Google’s. It’s hard to […]

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April 3, 2018  |  By MarketingMuses

MIT cuts ties with brain preservation startup Nectome

MIT is disassociating itself from Nectome, the Y Combinator-backed startup promising to preserve customers’ brains for the possibility of future digital upload. Co-founder Robert McIntyre described the procedure as “100 percent fatal” — it involves connecting terminally ill patients to a machine that pumps embalming fluids into their arteries. The company has collected (refundable) $10,000 […]

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April 3, 2018  |  By MarketingMuses

Snapchat brings back GIPHY after removal due to racist GIF

After a racial slur GIF caused Snapchat to remove its GIPHY sticker feature, Snapchat confirms to TechCrunch it’s reinstated its integration. GIPHY has apologized, fixed the bug that let the objectionable GIF slip through, and reviewed its GIF sticker library four times in an effort to guarantee that offensive content won’t end up in apps […]

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April 3, 2018  |  By MarketingMuses

Facebook Is Rolling out New Background Information Tools for News Feed Content

Facebook announced today that it will be rolling out new features to provide greater context around stories that appear in the News Feed. The news follows tests that the company has been running since last year in the U.S. to determine how much background information on publishers and stories should appear alongside this content. Now, […]

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April 3, 2018  |  By MarketingMuses

Motiv’s neat little fitness ring gets Android and Alexa support

I was pleasantly surprised by Motiv. Sure, my expectations were low for a fitness tracking ring, but pleasantly surprised is pleasantly surprised is still pleasantly surprised. The $200 Fitbit alternative gets a couple of key software upgrades this week, including, most notably, the addition of Android compatibility, along with some Alexa integration. Initially launched as […]

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April 3, 2018  |  By MarketingMuses

How Fear Helps (and Hurts) Entrepreneurs

MirageC/Getty Images Fear of failure stalks the world of the entrepreneur, from losing key clients to running out of money. For entrepreneurs, courage is not the absence of fear, but the ability to persist in spite of it. These fears are well-founded: Studies suggest that roughly 75% of ventures fail within 10 years (see U.S. […]

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April 3, 2018  |  By MarketingMuses

“8. Stay Conscious Of Your Individual Happiness When priorities intersect in every aspect of daily life, it’s important to be cognizant of individuality and how that impacts personal happiness levels. In a world full of stressors, don’t ignore what drives you and makes you tick. Feed your inner creativity through personal passion projects or hobbies that strengthen your individualism. Measure, access and address your level of happiness first.” – @marketingmuses @marketingmuseaz @LuliMuses

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April 3, 2018  |  By MarketingMuses

Minit is a monochromatic adventure that eats up hours 60 seconds at a time

If the overstuffed buffets of Far Cry 5 and other expansive AAA games leave a sour taste in your mouth, you may find Minit a suitable palate cleanser. This charming little top-down adventure combines some clever puzzle solving with a well-realized black and white art style. The pitch is simple: you’re a little guy who […]

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April 3, 2018  |  By MarketingMuses

AllRaise wants to increase the amount of venture funding female founders receive

AllRaise, a new non-profit organization that’s behind diversity and inclusion efforts like Female Founder Office Hours (FFOH) and Founders for Change (FfC), wants to increase the amount of funding female founders receive, Forbes first reported earlier today. Currently, female founders receive just 15 percent of all venture funding, according to AllRaise. Within the next five years, AllRaise […]

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April 3, 2018  |  By MarketingMuses

betaworks VisionCamp introduces seven new AR/computer vision companies

More than ten years ago, betaworks launched to foster an ecosystem of startups focused on the intersection of media and consumer behavior. While the mission hasn’t changed, the structure has seen some tweaks. The company has introduced its own venture arm, led by Matt Hartman, as well as the more recent launch of betaworks Studios. […]

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April 3, 2018  |  By MarketingMuses

Facebook launches bulk app removal tool amidst privacy scandal

Following the Cambridge Analytica scandal, users have flocked to their Facebook privacy settings to sever their connection to third-party apps that no longer wanted to have access to their data. But deleting them all took forever because you had to remove them one by one. Now Facebook has released a new way to select as […]

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April 3, 2018  |  By MarketingMuses

Zendesk hits $500 M run rate, launches customer service content management platform

Over the last several years, Zendesk has been making the transition from a company that caters mostly to small businesses to one with larger enterprise customers — and their revenue reflects that. The company announced it has crossed the $.5 billion annual run rate since its last earning report in February. It also announced a […]

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April 3, 2018  |  By MarketingMuses

Spotify opens at $165.90, valuing company at $30 billion

Spotify opened on the New York Stock Exchange at $165.90, giving the company a market value of nearly $30 billion. The first trade didn’t happen until 12:45pm Eastern. This is halfway through the trading day, and a record for the latest time for a public debut. Spotify isn’t selling its shares on the stock market, meaning […]

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April 3, 2018  |  By MarketingMuses

HTC is looking for a savior in VR, but it won’t find it

Times are certainly tight at HTC, but their plays in the consumer VR market are starting to look like Hail Marys. The company’s central VR platform play, their Viveport subscription product is regarded by a lot of people I’ve talked to as little more than bloatware, while their newest product, the Vive Pro, is an […]

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April 3, 2018  |  By MarketingMuses

How Organic Wine Finally Caught On

Kroeger/Gross/Getty Images If you cannot remember the last time you had a glass of organic wine, you are hardly alone. Overall, less than 5% of the world’s vineyards are organic. In the United States, the world’s largest consumer of wine, only 1% of wine sold by volume was organic. The paltry market for organic wine […]

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April 3, 2018  |  By MarketingMuses

Adobe brings more of its AI smarts to its video tools

Right in time for NAB, Adobe today announced the latest updates to its Premiere CC and After Effects CC video editing and motion graphics tools. The general theme of this release is the introduction of two new AI-powered tools that will make the life of editors easier, as well as a variety of small updates […]

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April 3, 2018  |  By MarketingMuses

Stackery lands $5.5 million for serverless platform

When Stackery’s founders were still at New Relic in 2014, they recognized there was an opportunity to provide instrumentation for the emerging serverless tech market. They left the company after New Relic’s IPO and founded Stackery with the goal of providing a governance and management layer for serverless architecture. The company had a couple of big […]

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April 3, 2018  |  By MarketingMuses

Instagram Has Limited (or Cut off) API Data Available to Developers. Here's What That Means.

Late last week, it was discovered that Instagram had lowered the rate limit for its Platform API for some developers and completely removing access to it for others — without warning. While these changes remain unconfirmed by Instagram, it appears that the visual content-sharing app has somewhat drastically decreased the frequency with which developers can use […]

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April 3, 2018  |  By MarketingMuses

Bancor takes on Crypto exchanges with wallet that converts across tokens

With the number for cryptocurrencies passing 1,000, and the craze continuing, things are getting pretty wild out there to say the least. And these cryopto asssets can vary from the tokens issued by some no-name startup all the way up to Ether and the venerable Bitcoin. The trouble is, converting those coins into other currencies […]

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April 3, 2018  |  By MarketingMuses

Google rolls out a better way to search for movies

Google is rolling out a new feature today that will help you better plan your night at the movies. While the company has supported displaying movie showtimes within Google Search results following the closure of its standalone movie site in 2016, this update will help you narrow down your options more efficiently, thanks to the additions […]

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April 3, 2018  |  By MarketingMuses

Announcing the agenda for TC Sessions: Robotics at UC Berkeley’s Zellerbach Hall on May 11

TechCrunch is partnering with UC Berkeley on May 11 to produce TC Sessions: Robotics, a one-day show focused on emerging robotic technologies and the startup scene. The editorial team had a blast planning this agenda as, between the Bay Area’s universities and startup ecosystem, there are far more robotics-driven technology projects and startups on the […]

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April 3, 2018  |  By MarketingMuses

Backblaze partners with Packet and Server Central to better challenge the big clouds

Backblaze made its name as a cloud-based storage backup provider (and using lots of hard drives in the process) for individuals and businesses. With B2, however, the company also launched a file-centric cloud storage service for developers in 2015 that aims to challenge similar offerings from AWS and Azure on price. Since Backblaze doesn’t offer […]

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April 3, 2018  |  By MarketingMuses

Messenger adds support for sharing HD video, 360-degree photos

Perhaps aiming to snag some attention away from Snapchat’s big group video call update out this morning, Facebook also announced an update to its chat app Messenger, which will now allow users to share 360-degree videos and HD quality video (720p). In both cases, you’ll have to capture the photo or video outside the Messenger […]

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April 3, 2018  |  By MarketingMuses

Virtual Health Care Could Save the U.S. Billions Each Year

Phil Marden/Getty Images The conventional wisdom—that the best care is delivered in-person by experienced caregivers—may soon be overturned. Rising health care costs, a shortage of physicians, and a rapidly aging population are making the traditional model of care increasingly unsustainable. But new uses of virtual health and digital technologies may help the industry manage these […]

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April 3, 2018  |  By MarketingMuses

You Don’t Have to Choose Between Fast, Cheap or Good. Instead, Change the Paradigm. – SPONSOR CONTENT FROM PWC

How many times have you heard an executive assign familiar aphorisms to business challenges–and you just know it’s a means to justify bad behavior? They might say “business isn’t personal” as an excuse for sub-par treatment of others. Executives demand that employees “do more with less,” but then don’t allow people to focus on less. […]

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April 3, 2018  |  By MarketingMuses

Simple Changes to Job Ads Can Help Recruit More Police Officers of Color

Drew Angerer/Staff/Getty Images The United States is experiencing a human capital crisis at all levels of government. Even among graduates of public affairs programs, the interest in joining the public sector is dwindling as baby boomers retire and Millennials look elsewhere to make an impact on society. But this is more than a numbers issue. […]

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April 3, 2018  |  By MarketingMuses

How to Work for a Boss Who Lacks Self-Awareness

Bruno Vincent/Staff/Getty Images Just as people differ in height, musical talent, or sense of humor, there are also pretty consistent differences in people’s ability to understand how others see them. Such differences are usually attributed to their self-awareness, though a more appropriate name for this ability would be other-awareness: awareness of how our actions affect — […]

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April 3, 2018  |  By MarketingMuses

How to Know if You’ve Married the Wrong Person

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April 3, 2018  |  By MarketingMuses

Twitter to live stream weekly MLB games in renewed deal

Major League Baseball games are coming to Twitter as a result of a renewed partnership. This Thursday, Twitter will live stream the Texas Rangers versus the Oakland Athletics at 3:35 PM ET. The game will be the first of the weekly day-game live streams of out-of-market MLB games in the weeks ahead, during the 2018 […]

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April 3, 2018  |  By MarketingMuses

Mozilla shows off a Firefox ‘mixed reality’ browser for headsets

Mozilla wants its newest internet conquest to be mixed reality. The company has just showed off its first look at “Firefox Reality,” a browser built specifically for headsets. Mozilla has been behind some super important work here already with things like A-Frame and the WebVR/WebAR standards, so this isn’t a big surprise at all. The […]

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April 3, 2018  |  By MarketingMuses

💡 Do more of what makes you happy!🌟 by @marketingmuses 💫 marketingmuses.com ⭐️✨

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April 3, 2018  |  By MarketingMuses

10 More Phrases to Never, Ever Use at Work

Professional communication can feel like a careful balancing act. You want to keep up with the latest business jargon, but you don’t want to step on anyone’s toes in the process. We already covered some outdated terms and clichés in our last post on the subject. Now we’re taking on some phrases that may seem innocuous, or […]

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April 3, 2018  |  By MarketingMuses

How to Prepare For & Succeed In a Coding Interview

Software development is a highly competitive and rewarding job market. Besides accumulating the necessary technical skills, the first barrier to entry is the technical interview. A typical technical interview will include introductions and discussions about projects in your background, in-depth questions regarding frameworks you have worked with, and coding challenges to test problem solving skills […]

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April 3, 2018  |  By MarketingMuses

Promoted? Great! Don’t Make These 4 Mistakes

Getting promoted is a major milestone many workers will one day face. And while it’s natural to celebrate that accomplishment, it also is not uncommon to fall victim to the pitfalls associated with it. Here are a few mistakes employees tend to make after getting promoted — and why you should avoid them at all cost. 1. […]

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April 3, 2018  |  By MarketingMuses

Snap introduces group video calls for up to 16 people

Snapchat has today introduced a new group video chat feature, letting users chat with up to 16 of their closest friends. If users need more people in the chat (which, for those of us who have large conference calls, sounds awful!), Snap is also offering group voice calls with up to 32 participants. The feature […]

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April 3, 2018  |  By MarketingMuses

SalesLoft soars with $50 M Series C

SalesLoft, an Atlanta-based startup that helps companies manage the contact phase of the sales process, announced a $50 million Series C today. Insight Venture Partners was lead investor with participation from LinkedIn and Emergence Capital, which also participated in the company’s A and B rounds. Today’s investment brings the total raised to $75 million, so […]

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April 3, 2018  |  By MarketingMuses

Don’t Blow It: How to Handle a Salary Counter Offer

You’re in the home stretch. You have an offer on the table from a potential employer (or even your current employer) and you are at a three-way crossroads between accepting an offer, declining or submitting a counteroffer. Anxiety builds, doubt may creep in, and palms get sweaty. “Just don’t blow it” comes to mind flashing […]

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April 3, 2018  |  By MarketingMuses

Adobe updates Lightroom CC and Classic with improved profile support

Adobe is launching an update to its Lightroom photo management and editing apps today. We’re not talking about any revolutionary new features but there are a few updates here that’ll make life for photographers a bit easier. Since the end of last year, there isn’t just one canonical “Lightroom” anymore, of course. With Lightroom CC […]

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April 3, 2018  |  By MarketingMuses

SoftBank leads $450M investment in Paytm’s e-commerce business

SoftBank is at it again giving money companies that rival startups it has already invested in. The Japanese firm and its long-time ally (and existing Paytm backer) Alibaba have come together to invest $450 million more into Paytm’s e-commerce business, Paytm Mall, as first reported by Mint. The deal is said to value the business at $1.6-$2 […]

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April 3, 2018  |  By MarketingMuses

How to Work for a Boss Who Lacks Self-Awareness

Bruno Vincent/Staff/Getty Images Just as people differ in height, musical talent, or sense of humor, there are also pretty consistent differences in people’s ability to understand how others see them. Such differences are usually attributed to their self-awareness, though a more appropriate name for this ability would be other-awareness: awareness of how our actions affect — […]

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April 3, 2018  |  By MarketingMuses

Greenhouse Inclusion aims to reduce bias in the hiring process

Unconscious and implicit biases can show up every step of the hiring the process. That’s why Greenhouse, a recruiting and applicant tracking program, has partnered with diversity and inclusion consulting firm Paradigm to bake in inclusive hiring practices throughout the entire process. Greenhouse Inclusion is designed to help companies employ inclusive hiring practices throughout a […]

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April 3, 2018  |  By MarketingMuses

InVision acquires design visibility tool Wake

InVision, the NY-based design platform focused on collaboration, has today announced the acquisition of Wake. Wake is a design tool focused squarely on supporting design visibility throughout a particular organization. Wake allows companies to share design assets and view work in progress as designers build out their screens, logos, or other designs. Design team leaders, […]

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April 3, 2018  |  By MarketingMuses

More countries are probing Grab-Uber deal over anti-competition concerns

Singapore’s competition agency last week opened an investigation into Grab’s acquisition of Uber’s Southeast Asia, and now authorities in the Philippines and Malaysia are following suit by looking closely at the deal. From The Philippines Competition Commission: The Grab-Uber acquisition is likely to have a far reaching impact on the riding public and the transportation […]

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April 3, 2018  |  By MarketingMuses

Singapore issues first fines to Airbnb hosts for violating rental laws

Singapore has fined two Airbnb hosts who broke the country’s rules on apartment rentals. In a first for the country, two men were fined SG$60,000 (US$45,800) each for unauthorized lettings at four apartments using the U.S.-based rental platform, Reuters reports. Singapore’s law prevents public housing rentals that are under six months — or three months in […]

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April 3, 2018  |  By MarketingMuses

31% of Tech Workers Say They Would #DeleteFacebook [New Data]

If you work in tech and haven’t yet downloaded the app Blind — well, you’re missing out. Blind calls itself “an anonymous community app for the workplace,” where employees of various tech companies gather to namelessly ask questions, leave feedback, or start discussions about everything ranging from salary to industry gossip. So when Blind surveyed its […]

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April 3, 2018  |  By MarketingMuses

16 of the Best Shopify Stores to Inspire Your Own

Ecommerce is predicted to account for 17% of all U.S. retail sales by 2022. As ecommerce grows, so does competition, making it hard to differentiate your website from everyone else’s. It isn’t enough to have a one-of-a-kind product: to attract your ideal audience — and more importantly, to turn that audience into passionate brand ambassadors […]

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April 3, 2018  |  By MarketingMuses

JPMorgan’s blockchain head is leaving to start her own business

JPMorgan’s key blockchain executive is departing the bank for the world of startups, it has emerged. Amber Baldet heads up JPMorgan’s Blockchain Center of Excellence, which explores the development of distributed ledger technology and uses cases of blockchain technology across the firm’s business. A high-profile figure in the blockchain space in her own right, she is leaving to […]

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April 3, 2018  |  By MarketingMuses

Facebook blames bug for saving users’ deleted videos

Facebook has been caught archiving videos users thought they had deleted. The New York Magazine flagged the problem to the company last week, after a user downloaded their Facebook archive and was surprised to discover multiple takes of a video they had thought had been discarded at the time the recording was made, years earlier. Facebook has […]

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April 2, 2018  |  By MarketingMuses

What to expect when Spotify goes public Tuesday

Digital music giant Spotify is joining the stock market on Tuesday, making it the biggest consumer tech company to go public since Snap debuted early last year. But unlike Snap, Spotify isn’t doing an IPO. The “o” part of IPO stands for offering and Spotify isn’t raising any money. Instead, existing Spotify shareholders will be […]

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April 2, 2018  |  By MarketingMuses

Before Taking on New Projects, Evaluate Your Current Ones

It’s important to challenge yourself with new projects, but taking on more tasks may require you to let go of others. Constantly evaluate your current slate of projects to know what else you have time for. For each task, ask yourself: Does completing this project still make sense? Am I the right person to work […]

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April 2, 2018  |  By MarketingMuses

Insider raises $11M to help internet marketers do better internet marketing

Insider, a service that aims to help brands go about their internet marketing with greater efficiency and success, has landed an $11 million investment led by Sequoia India. The startup is originally from Turkey where it began life in 2012 as a platform that helped optimize online marketing campaigns. Now at 240 staff across 16 […]

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April 2, 2018  |  By MarketingMuses

Amazon EBS Adds Support for Tagging EBS Snapshots Upon Creation and Resource-Level Permissions

In addition, you can now set resource-level permissions on the CreateSnapshot, DeleteSnapshot, and ModifySnapshotAttribute APIs. This allows you to implement stronger security policies by giving you more precise control over actions that users and groups can take over specific snapshots. You can also enforce the use of tagging and control which tag keys and values […]

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April 2, 2018  |  By MarketingMuses

Walmart reportedly in talks to acquire prescription delivery service PillPack

Walmart is in discussions to acquire medication delivery service PillPack for “under $1 billion,” reports CNBC. CNBC’s sources said the deal isn’t final yet, but talks have been going on for months and Amazon was also a potential suitor for the startup, which delivers medications to tens of thousands of customers in the United States. […]

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April 2, 2018  |  By MarketingMuses

How to Create an SEO Strategy for 2018 [Template Included]

Here’s a cliche among digital marketers: Search engine optimization (SEO) isn’t what it used to be. Here’s a true statement you don’t hear as often: Your SEO strategy for 2018 shouldn’t focus on keywords. These days, most businesses understand the basic concepts of SEO and why it’s important. However, when it comes to developing and […]

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April 2, 2018  |  By MarketingMuses

Elon Musk just took charge of Model 3 production, saying it’s his “most critical” job right now

You can probably argue over whether it’s a good or a bad sign, but Tesla CEO Elon Musk confirmed on Twitter today a report in The Information that he has taken over direct control of the division that’s producing Tesla’s Model 3 electric sedan after the company failed to meet the delivery goals it had […]

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April 2, 2018  |  By MarketingMuses

AWS Lambda Supports Node.js v8.10

You can now develop your AWS Lambda functions using Node.js v8.10. In addition to the leveraging new features in Node.js v8.10 such as the new V8 6.0 engine, Lambda functions written in Node.js 8.10 can now use the async/await pattern to specify error or return values for the function execution. 

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April 2, 2018  |  By MarketingMuses

Skydio R1 review: a mesmerizing, super expensive self-flying drone

The idea of a robot methodically hunting you down isn’t the most pleasant of concepts. A metal-bodied being zooming after you at up to 25 miles per hour with multiple eyes fixed on your location seems… out of your best interest. The Skydio R1 drone seems friendly enough though. I wouldn’t call it loving or […]

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April 2, 2018  |  By MarketingMuses

Self-care apps are booming

Millennials may be a bit obsessed with self-care – and it’s beginning to pay off for the makers of self-care and digital wellness apps. According to data from multiple app store intelligence firms, the category is now seeing notable growth. In the first quarter of 2018, the top 10 grossing self-care apps in the U.S. […]

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April 2, 2018  |  By MarketingMuses

“10. Sharpen Your EQ One critical leadership skill that is often overlooked in developmental growth tracks is emotional intelligence, or the EQ factor. Boost your confidence by being aware of the intangible feelings that may be the root cause of your social anxiety and pivot to a “change” mindset. Expand your understanding of EQ and practice mindful self-control by adapting to the team’s collective needs on a daily basis.” – @marketingmuses @marketingmuseaz @LuliMuses

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April 2, 2018  |  By MarketingMuses

Google AI and search chief John Giannandrea steps down

It looks like Google is making some changes to its AI team, starting at the top. As The Information first reported, Google’s AI chief John Giannandrea is leaving his post. Last year, Giannandrea expanded his role as the company’s AI chief, after joining Google in 2010, to include search, too. We reached out to Google […]

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April 2, 2018  |  By MarketingMuses

Amazon Rekognition Improves Accuracy of Real-Time Face Recognition and Verification

Amazon Rekognition has improved real-time facial recognition and verification accuracy for even more accurate facial authentication and people search use cases. For face verification applications, Rekognition is now up to 80% more accurate in distinguishing between people who look very similar to each other, and up to 35% more accurate in recognizing the same person […]

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April 2, 2018  |  By MarketingMuses

Amazon WorkDocs Drive Is Now Available for Microsoft Windows Users

With Amazon WorkDocs Drive, you can access many of the capabilities of Amazon WorkDocs directly from Windows File Explorer – including sharing files, marking files as favorites, locking and unlocking files for editing, and searching for files. All changes you make to content that is accessed through the WorkDocs Drive are automatically synced to Amazon […]

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April 2, 2018  |  By MarketingMuses

California DMV has new regulations for self-driving car companies

Self-driving car programs have been under close scrutiny as of late. That is due in part to a fatal accident involving one of Uber’s self-driving cars in Tempe, Arizona, as well as a fatal crash involving one of Tesla’s Model X vehicles, which had its semi-autonomous Autopilot system engaged. Today, the California Department of Motor […]

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April 2, 2018  |  By MarketingMuses

AWS Glue is now available in the Asia Pacific (Singapore) AWS region

AWS Glue automates much of the effort to build, maintain, and run extract, transform, and load (ETL) jobs. Glue crawls your data sources, identifies data formats, and suggests schemas and transformations. Glue automatically generates the code to execute your data transformations and loading processes. Glue is serverless, so there is no infrastructure to provision or […]

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April 2, 2018  |  By MarketingMuses

Here are the five things I learned installing a Smart Mirror

I recently received a review unit of the Embrace Smart Mirror. It’s essentially a 24-inch Android tablet mounted behind a roughly 40-inch mirror. It works well when 3rd party software is installed. Here’s what I learned. It’s impossible to get a good photo of the smart mirror I tried a tripod, selfie stick, and every […]

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April 2, 2018  |  By MarketingMuses

Lyft Line may be prepping for launch in Toronto

Lyft seems to be gearing up to launch its carpooling service, Line, in its first international city. This comes after Lyft launched its standard, Plus, Premiere, Lux and SUV services in Toronto back in December. “With the response we’ve had since coming to Toronto, the growing network of riders and drivers makes it easier than […]

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April 2, 2018  |  By MarketingMuses

Amazon API Gateway Supports Resource Policies for APIs

Resource policies are JSON policy documents that control what actions a user or account can perform on an API, and under what conditions. These policies enable you to let users from other AWS accounts securely access your APIs in Amazon API Gateway. You can also use resource policies to restrict access to certain IP address […]

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April 2, 2018  |  By MarketingMuses

Amazon API Gateway Supports Cross-Account AWS Lambda Authorizers and Integrations

You can now use an AWS Lambda function from a different AWS account as the Lambda Authorizer or Integration backend for your Amazon API Gateway API Methods. This allows for better management and security controls when working across different teams that may have their own AWS accounts.

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April 2, 2018  |  By MarketingMuses

Amazon API Gateway Supports Cross-Account AWS Lambda Authorizers and Integrations

You can now use an AWS Lambda function from a different AWS account as the Lambda Authorizer or Integration backend for your Amazon API Gateway API Methods. This allows for better management and security controls when working across different teams that may have their own AWS accounts.

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April 2, 2018  |  By MarketingMuses

Fitbit is crashing after a pretty gnarly note from Wall Street

Fitbit shaved off another roughly 10% of its value in trading today after a downgrade from a Wall Street firm, which will once again throw on more skepticism as to whether or not Fitbit can be a viable business in the smartwatch market. The note came from Morgan Stanley this morning, which said it was […]

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April 2, 2018  |  By MarketingMuses

Amazon Elasticsearch Service Simplifies User Authentication and Access for Kibana with Amazon Cognito

All Amazon Elasticsearch Service domains include Kibana, an open-source data visualization and exploration tool used for log and time series analytics including application monitoring, clickstream analytics, and more. Kibana tightly integrates with Elasticsearch and is the default choice for Elasticsearch data visualizations.  Kibana authentication is supported on all domains that use Elasticsearch 5.1 or greater […]

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April 2, 2018  |  By MarketingMuses

SpaceX launch will bring science and supplies to ISS and return with a glitchy Robonaut

SpaceX is set to launch its 14th resupply mission to the International Space Station, sending up a lightly used Dragon capsule filled with goodies at 1:30 PST. In addition to the delivery, this Dragon will also take back some cargo: the malfunctioning Robonaut 2, which apparently bricked itself sometime during the last few months. This […]

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April 2, 2018  |  By MarketingMuses

Join Us! How To Get a Job Livestream

Do you want to know what top companies look for in candidates? Would you like to hear why recruiters may not respond to your application? Facebook and Salesforce are revealing exactly what you need to do to get hired. Glassdoor is hosting “How to Get a Job Live” on April 25th from 6-7pm PST. This […]

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April 2, 2018  |  By MarketingMuses

Apple, in a very Apple move, is reportedly working on its own Mac chips

Apple is planning to use its own chips for its Mac devices, which could replace the Intel chips currently running on its desktop and laptop hardware, according to a report from Bloomberg. Apple already designs a lot of custom silicon, including its chipsets like the W-series for its Bluetooth headphones, the S-series in its watches, […]

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SAM - Play Worthy Sandals With Sole & Toe Protection - Great For Spring Break & Warmer Weather - Free Shipping On All Orders At PLAE.co The Best In Kids Shoes & Sandals!

Elise The Knit Slip-on Kid's Shoes - Knitted, Customizable, Form Fitting, Machine Washable- WITH FREE SHIPPING! PLAE - The Best Kids Shoes Ever!

NEW FROM PLAE LEO The Mesh Hi-Top Kid's Shoe - WITH FREE SHIPPING! PLAE - The Best Kids Shoes Ever!

RAW Generation

Raw Generation - Skinny Cleanse

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SHEIN

SUMMER SALE

SUMMER SALE

SUMMER SALE

SinglePrice

£5 Shoes & Handbags

£5 Women's Wellies

Perspex Heels

The Menlo Club

New 50% Off Deal 300x600

New 50% Off Deal 160x600

UrbanEars.com

The Tove Lo Edition

Two for One on selected headphones in Pink, White and Red.

PerfectMemorials.com

Perfect Memorials

Perfect Memorials

Perfect Memorials

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Shop iPhone 8 & X Cases on Zazzle.com

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The lightweight, low-profile BrightPad makes crafting easier while reducing eye strain.

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Johnston & Murphy

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.ai domain registration with Namecheap

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SPANX

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